Film & TV Production

Analyze the Communication Media Technologies Industry, Its Business Practices, and Its Role in the Economy

Analyze Ethical and Legal Issues Related to the Communication Media Technologies Industry

Analyze Factors that Contribute to Personal Success in the Communication Media Technologies Industry

Develop a Story and Script

Apply Cinematography Techniques

Determine the Roles and Responsibilities for Cast and Crew

Analyze Equipment, Tools, and Technologies

Perform Pre-Production Tasks

Perform Production Tasks

Perform Post-Production Tasks

Deliver, Market, and Distribute Video

Investigate the history and evolution of the Communication Media Technologies industry (i.e., technology, processes, production, etc.)

Examine the impact of social media and emerging technologies on the Communication Media Technologies industry

Research the societal and economic impact of the Communication Media Technologies industry

Examine the impact of the Communication Media Technologies Industry on marketing practices

Explain how diversity and inclusion are managed in the workplace to create a supportive culture

Define cultural diversity and the need for awareness and sensitivity in the workplace

Explain the acceptance of multiculturalism in the workplace (i.e., treating impartially and fairly each ethnic group, etc.)

Analyze customer service practices appropriate to the Communication Media Technologies industry

Examine time management practices appropriate to the Communication Media Technologies industry

Identify professions that comprise the Communication Media Technologies industry (i.e., animation, broadcasting, filmmaking, graphic design, illustration, music and audio productions, photography, printing, publishing, etc.)

Comply with safety standards and regulations specific to OSHA

Distinguish among copyright, intellectual property, and proprietary rights 

Investigate copyright, intellectual property, proprietary rights, plagiarism, software licensure, and Creative Commons license

Discuss consequences in violating copyright, privacy, and data security laws (i.e., monetary penalties, prison, injunctions, financial restitution, etc.)

Explain fair use (i.e., authorships, credit lines, parody, news reporting, criticism and commentary, etc.)

Differentiate between legal and ethical standards as they apply to decision-making in the Communication Media Technologies industry

Explain libel, privacy, censorship, and first amendment rights

Discuss legalities and ethical uses with drones and helicopters (i.e., safety, privacy, regulation, etc.)

Employ written, verbal, and non-verbal communications that are appropriate to the target audience and situation Apply formatting, editing, and proofreading skills to all forms of writing 

Apply formatting, editing, and proofreading skills to all forms of writing

Prepare and deliver a presentation using terminology standard to the Communication Media Technologies industry

Use interpersonal skills when communicating with colleagues, clients, and vendors (i.e., active listening, empathy, body language, openness, negotiation, problem-solving, conflict resolution, assertiveness, positive attitude, etc.)

Identify professional “dress for success” standards and practices for the Communication Media Technologies industry

Explain basic types of résumés and their use (e.g., chronological, functional, combination, targeted, and creative)

Identify the basic parts of a résumé (e.g., contact/address section, objective, profile, career summary, experience section, education section, and reference section)

Explain considerations for résumé format (i.e., simple font; plenty of white space; personalize and customize to reflect your skills and abilities, etc.)

Define a professional portfolio (e.g., organized collection of relevant writing, graphics, and projects; artifacts showcasing talents and relevant skills; and summary of professional growth)

Describe portfolio types serving different purposes (i.e., working portfolios, display portfolios, assessment portfolios, etc.)

Describe ways to build a professional portfolio [i.e., binder, digital (iPad), online portfolio, etc.]

Explain the main types of writing styles (e.g., expository, descriptive, persuasive, and narrative)

Differentiate among types of conflict (e.g., person vs. self; person vs. person; person vs. environment) 

Develop a story idea (i.e., beginning, middle, and end; character development; story arc; etc.) 

Identify different types of script formats (i.e., news rundown, screenplay, T-form, etc.) 

Sequence a story outline in beat sheet format to include elements of writing (e.g., setting, characters, point of view, plot, conflict and resolution, and theme)

Translate written story into a visual medium through composition and framing

Distinguish among primary and secondary visual sources (i.e., B-roll, lower thirds, character generators, etc.)

Apply compositional techniques with a camera (e.g., rule of thirds, leading lines, framing, balance, continuity, background, foreground, headroom, lead room, and depth of field)

Investigate manual camera settings for creativity in photos (e.g., shutter speeds, ISO, aperture, color temperature, and frame rate)

Convey the language of film with industry standard shot types and angles (e.g., establishing long, wide, full, medium, close-up, extreme close-up, three-quarter, over-the-shoulder, two-shot, three-shot, group, insert, master, cutaway, bird’s-eye, high angle, low angle, and Dutch angle,)

Generate emotional responses with industry standard dynamic shot types (i.e., dolly, dolly zoom, truck, tracking, rack-focus, jib, parallax, reverse angle, pan, tilt, zoom, etc.)

Utilize camera techniques for production according to project format requirements 

Identify the hierarchy of the production crew (e.g., Executive Producer, Producer, and Director)

Define the duties and tasks of the production crew

Identify the cast, or talent, in production (i.e., actors, singers, dancers, musicians, models, etc.)

Describe the responsibilities of the cast (i.e., create character before filming, create character’s back story, research for screen performance, memorize lines, know the story, portray written character, etc.)

Describe the vision of a project (i.e., end state, personal and team benefits, goals, action plan, etc.)

Establish production protocols (i.e., on-set, off-set, on-location, etc.)

Explain the function of industry standard audio equipment and accessories (i.e., microphones, mixing boards, cabling, XLRs, etc.)

Distinguish among industry standard lighting equipment and accessories for the task (i.e., internal, external, three-point lighting, tungsten, fluorescent, LED, light stands, filters, diffusers, gels, barndoors, etc.)

Differentiate among types and uses of digital cameras, equipment, and accessories (e.g., tripod, monopod, DSLRs, smartphones, and studio vs. ENG)

Identify industry standard audio editing software to meet requirements of final product (i.e., Adobe Audition CC, Audacity, Avid Pro Tools, Apple Logic Pro X, GarageBand, etc.)

Identify industry standard video editing software to meet requirements of final product (i.e., AVID, Final Cut Pro X, Adobe Premiere Pro, MAGIX Video Pro X, Hitfilm Pro, etc.)

Identify industry standard cabling, assembly, and connection types (i.e., microphone, speaker, lighting, video, rigging, multiwire, adaptors, extensions, connectors, etc.)

Describe proper cable management techniques (e.g., over-under method, tape down cables, and cable deployment)

Describe industry standard grip and gaffing equipment (i.e., lighting and electrical supplies, rigging supplies and hardware, specialty tapes, etc.)

Demonstrate proper use, maintenance, and care of all equipment and tools

Propose a project to include project needs, purpose, target audience, delivery method, logistics, budget and schedule

Present a proposal based on project scope (i.e., budget, schedule, logistical requirements, etc.)

Secure equipment based on project needs

Secure locations (i.e., reference photographs and video, lighting and sound, power requirements, etc.)

Identify required permissions and permits needed to film on private and public properties

Assemble cast and crew according to project needs

Discuss industry standard forms (i.e., contracts, release forms, production forms, production insurance forms, etc.)

Write properly formatted script for a reliable schedule and budget (i.e., font and size, margins, spacing, CAPS vs. no CAPS, scene description, location headings, character headings, dialogue, etc.)

Create properly formatted storyboard and shot list for each scene (i.e., mark up screenplay, determine aspect ratio, sketch subjects, draw background, arrows for motion, camera movement, shot numbers, etc.)

Describe how to work with talent (e.g., rehearsing, blocking, lighting, modifying, directing, and shooting)

Perform the duties of Director (e.g., disseminate commands and information to cast and crew, and execute creative vision)

Perform the duties of each production role (i.e., camera operator, sound operator, grip, gaffer, on-air talent, etc.)

Demonstrate basic lighting techniques (i.e., three-point, natural, artificial, reflectors, etc.)

Employ appropriate audio recording method for the project

Reflect, revise, and refine pre-production decisions as needed

Import and organize media to create an efficient workflow (i.e., assemble, review, share, etc.)

Determine if footage meets pre-production storyline goals

Create a cohesive rough cut

Describe how to perform editing techniques using industry standard software (e.g., cuts, trims, color correction, cropping, audio leveling, key framing, chroma key, transitions, compositing, continuity, and fades)

Utilize proper safe zone area and aspect ratios for product delivery

Implement legal and appropriate audio into project

Convey artistic expression and sensation of story in a soundscape [e.g., Foley, Audio Dialogue Replacement (ADR), sound effects, soundtrack, room tone, NAT sound, and voiceover]

Apply timing and pacing techniques to story timeline 

Determine effective titles, text, and graphics

Revise a project based on feedback

Discuss Compression Decompression Algorithms (CODECs) for quality digital and video file formats

Render product for distribution

Determine packaging and formatting for the product 

Identify potential markets for the product

Evaluate effectiveness of product for multiple audiences

Discuss potential marketing ideas and platforms (i.e., networking, conventional and unconventional media, etc.)

Export film in line with project and marketing identity